LinkedIn Growth Blog

Eighty-two percent of B2B buyers check your LinkedIn profile before they'll take a meeting (Cognism). Seventy-two percent of recruiters do the same before…

Seventy percent of employers say a personal brand matters more than a resume (Wave Connect). That stat has been floating around for a while, but it hits…

Posting on LinkedIn five days a week sounds doable until you're three weeks in and staring at a blank screen. A Harvard-cited survey found that 62% of digital…

The 360Brew algorithm killed the 'hook.' In 2026, your reach depends on a profile that matches your posts, a concept the system calls Topic DNA. If your…

The Hero’s Journey will kill your LinkedIn reach in 2026. If you post a struggle-to-win story, the 360Brew algorithm will flag it as AI fluff. The top 1% of…

Your LinkedIn network is probably dead weight. In 2026, the average professional sits on a pile of 930 connections, yet half of those people couldn't get a…

Stop checking your notifications. If your reach fell last week, the 360Brew algorithm already decided your voice doesn't matter. While most professionals chase…

Your personalized connection request is probably the reason you are getting shadowbanned. Data from March 2026 reveals a sharp reversal in networking…

Your LinkedIn reach is dying because you are too personal. In 2026, writing your profile in the third person is no longer an ego trip or a stylistic choice. It…

The 360Brew algorithm has already judged your face and banner before it bothers reading your first sentence. In 2026, LinkedIn treats your profile assets as…